Actor Ranbir Kapoor, Abhijeet Pandit, Vice-President, Operations, Hover Automotive India, and Kiminobu Tokuyama (second left), Managing Director and CEO, Nissan Motors India Pvt. Ltd., pose with 'Nissan Micra' car during its launch in Mumbai on Tuesday, 8th June 2010.
Mr. Kapoor would act as a perfect catalyst to communicate the brand attributes and also enthral the Indian customers bringing them alive through his persona and charm, Mr. Tokuyama said. Speaking on the occasion, Mr. Ranbir Kapoor said “It is an honour and privilege to be associated with Nissan, which is a leading global automotive brand. I am happy to know that Nissan is very serious and commitment in their plans for India and they have an exciting range of products lined up beginning with the new Nissan Micra.” Nissan has also announced the start of a multi-media campaign (print, radio and TV) featuring Ranbir Kapoor starting June 10.
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