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The Dirty Picture Box Office Report

The Dirty Picture had a strong start at the box office as it opened to 60-65% collections on average at multiplexes. The film was best in and around the Maharashtra area where the opening was 80%. Nizam was also very good with around 75%.

Delhi and Punjab opened to around 50-60% while Gujarat and Mysore were on the lower side. West Bengal also managed a good opening which is rare as not many films open well there.

The presence of Emraan Hasmi has helped the film as he has a strong following in many mass pockets in the country and with multiplexes and single screens doing well it could turn out to be a very good first day.

The opening compares well with last weeks Desi Boyz and the film could put similar opening day collections or even better than that film despite a smaller release.

Point to be noted is that the screen count of THE DIRTY PICTURE [1600 screens in India] is lower than ROCKSTAR [1900 screens in India] and DESI BOYZ [2200 screens in India], but looking at its terrific start and the tremendous audience feedback, this medium-cost film *may* turn out to be a bigger winner, in terms of box-office revenue. The Dirty Picture Box Office Review, The Dirty Picture Box Office collections

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